Data, Analytics, and AI
AI isn't just hype anymore. Buyers in SaaS and tech-enabled markets are asking where and how a product is using it. They aren't expecting every platform to be rebuilt on machine learning, but they are looking for smart integrations that improve the user experience, automate work,
Software Operations
When buyers evaluate a SaaS or tech-enabled business, they aren’t just looking at the code that exists today. They’re asking how the team will keep delivering reliably after the deal closes. That’s why a strong CI/CD pipeline matters so much. It’s proof that your engineering
Product Infrastructure
In diligence, one of the first things buyers want to know is whether your business can survive the unexpected. That’s what a disaster recovery program is really about. It’s not just documentation for auditors. It’s proof that when something goes wrong - and it always does -
Product Architecture
Every founder has heard the phrase "technical debt." It gets tossed around so much that it's lost its meaning. In diligence, though, buyers use a very specific definition. Technical debt is not just something old, broken, or out of date. It is a deliberate decision to
Product Architecture
One of the first questions buyers ask in diligence is simple: can this product scale? They’re not looking for a buzzword-filled answer about cloud-native microservices. They want confidence that if they double or triple your customer base, the technology will hold together without collapsing under its own weight. The
Product Security
When you're preparing to sell your SaaS company, security is one of those areas that can sink you fast. Buyers don’t expect perfection, but they do expect discipline. When they see sloppy or dangerous practices, they immediately start thinking about liability, regulatory fines, customer churn, and headlines
Due Diligence Process
If you're a founder thinking about selling your SaaS company, you've probably been told a dozen different things about what matters to buyers. Some of it's true. A lot of it is noise. The reality is that when private equity firms evaluate your technology,